
Hey, Santa! What's that you say? "Coke Time"? If you insist...
Coca-Cola (or Coke, or whatever you want to call it) is bottled and sold all around the world, and it's this fact and millions of dollars in marketing that implants the name into your gray matter forever. There's no soda brand which is as recognizable around the world as Coca-Cola. Once you see that cursive logo, that red color and that distinctive bottle shape, your brain can only stop and think about some ice-cold refreshment. (Unless you prefer Pepsi, that is.)
Practically anyone in modern society can recognize Coca-Cola branding. This is thanks to excellent marketing on the company's part, massive popularity among consumers, and as the modern world gets bigger and bigger, the name (and drink) goes everywhere. Even down in the southern United States, soda drinks aren't called 'soda', or 'pop' - they're called 'coke'. Want to order a grape soda? Oh, you mean a grape coke. The South is part of a subculture where carbonated drinks like that are just universally called 'coke' (sort of like how facial tissues are generally just referred to by consumers as Kleenexes, but that's a different story).
Coca-Cola has built up a universal identity for itself with its trademark logo and contoured bottle. In fact, it's been shown that toddlers at the age of 3 can recognize the shape of the bottle. That's one hell of a cultural object.
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